27 A- Reading Reflection No. 3
For reading reflection No. 3 I choose to read, The Art of Social Media: Power Tips for Power Users, by Guy Kawasaki.
1.) The general theme of the book was how to get the most “bang for your buck.” Kawasaki wanted to inform people how to use social media as a tool to market their businesses and themselves.
2.) I think the book connected with what we are learning in ENT 3003 by relating the importance of knowing your market. Kawasaki talks about how you can use social media to gain exposure but it’s what you do with that exposure that counts. Make your followers want to be involved with your page and want to learn more about your product.
3.) If I had to design an exercise for this class based off of the book, I would have the class choose two forms of social media to use to market their business opportunities and then make a one month plan with goals of what they want to achieve through social media at the end of the month.
4.) My biggest surprise when reading, The Art of Social Media: Power Tips for Power Users, was that your content doesn’t have to be original it just needs to be unique to you and to your followers. This means you can repost images as long as the relate to your followers and are related to your business. I think this is kind of cheating because you are not coming up with your own content you are just stealing it from someone else, however, I have seen a lot of popular bloggers and social media influencers who post a lot of unoriginal images and content.
Olivia,
ReplyDeleteI did not read this book, so it was interesting to learn what it was about. Basing on your explanation I would think that it would be really informative and interesting to learn about. Also you could probably use this information to use in the business world. I liked your exercise as well, I think this would be a great exercise to use in a class and many people could gain perspective of how important social media is and how to influence consumers.
Hey Olivia, I personally did not read this book, but it was really cool learning about what this book had to offer, in a sense of knowledge to this class. After reading your assignment, I learned some key points from what you read such as how important it is to use social media to market your business and the potential benefits. I would have liked to maybe see some more writing on each answer just so I could have learned even more about this interesting topic, but you put a good amount for what was required. Good job!
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